Canon comprises number one share of press cameras used during Rugby World Cup France 2023

[Shirogane]

 

 

Professional photographers demand comprehensive assistance from camera makers, including state-of-the-art technology, top-class performance, customized service and a strong support network.

Canon is active behind the scenes at a wide variety of sporting events, aiming to achieve “zero downtime” for professional photographers so that they’re never forced to stop and miss definitive moments of these intense competitions. For decades, the Company has built a reliable reputation and helped journalists on the front lines through a wide range of services. In addition, it has responded to customer needs by launching the EOS R series, including EOS R3 (released in November 2021) and EOS R5 (released in July 2020), as well as RF lens series, as photographers have come to use more mirrorless cameras. Thanks to such efforts, Canon-brand equipment comprised the number one share—approximately 58% of cameras—used by press photographers at 4 matches—semifinals (2 matches), 3rd place qualifier, and final match—of Rugby World Cup France 2023, which Canon jointly sponsored. At the tournament, Canon provided prompt maintenance and repairs to photographers at the camera service booths at the 4 stadiums2.

 

 

 

Canon will continue striving to create competitive, highly reliable products and, through such on-site support of journalists as equipment maintenance, contribute to the further advancement of photographic and videographic expression.

 

 

SOURCE

[Shirogane]

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